Thursday, December 6, 2007

Why Not Drink Local?

In a triumph of marketing over reasoning, the bottled water industry has turned us into conspicuously silly consumers.Controlled by a handful of global conglomerates (such as Coca Cola and Nestle), the water industry has created the fantasy that if it's in a bottle, it's purer than what comes out of the tap. But wait – the EPA stringently regulates the public water systems, requiring tests several times a day for bacteria and other contaminants, and these test results are public information. The corporate bottlers, on the other hand, are overseen by the more lackadaisical FDA, which requires them to test their water sources only once a week – and the results are kept secret by the corporations......here

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